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Baylor’s Shift to Inhouse Program Management: Challenges, Opportunities and Successes at Program and Institutional Levels
Plaza Ballroom A | Online Administration | Applied | Tag: Graduate Education
Transitioning oversight and operations of online graduate and professional degree programs from an online program management company to in-house support can be challenging yet rewarding.
This session offers a behind-the-scenes look at Baylor University's one-year journey in this transition. From CRM implementation to marketing and student success, learn best practices to navigate your own in-house program management journey. We will feature a case study of how one of our programs – MPH Online - worked with internal stakeholders to lead this transition in the following key areas over the past year: curriculum delivery (learning management system), student support and internship placement, admissions/enrollment and marketing. This session will provide an overview of our process for managing the shifts across the key areas at both program and institutional levels, while highlighting lessons learned and future implications.
- Ebun Ebunlomo, Baylor University
- Jasmine Opusunju, Baylor University
- Kate Blom-Lowery, Baylor University
- Lesa Lawson, Baylor University
- Cece Lively, Baylor University
- Dina Florian, Baylor University
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The PCO Dean’s Perspective: Strategies for Driving Innovation in a Traditional Institution
Plaza Ballroom A | Online Administration | Strategic
Higher education is undergoing significant transformation driven by technological innovations, evolving labor markets, and changing student expectations. Leaders of PCO units face the challenge of navigating these changes, including establishing or reorganizing units to promote innovation while operating within traditional structures. Presenters will offer strategies from the Dean’s perspective, by sharing insights on areas for improvement, and facilitating discussions on effective and ineffective practices. Topics will encompass leveraging resources, capitalizing on partnerships, navigating the political landscape, addressing regulatory considerations, ensuring scalability, generating alternative revenue sources and founding a College/School of PCO. Participants will gain valuable tools to drive sustainable advancements.
- Melissa Lubin, University of Virginia
- Susan Seal, Mississippi State University
- Moderator: Jenni Murphy, California State University, Sacramento
The Power of Change Management and Innovation: Proven Strategies for Online Organizational Transformation
Governor's Square 15 | Online Administration | Applied | Tag: Learner Access, Faculty, Graduate Education
Are you charged with growing online offerings or launching high-profile strategic initiatives? Join seasoned academic innovators to explore change management frameworks and proven approaches for leading online transformation. Attendees will acquire change management and innovation strategies for their campuses, steps for building stakeholder support, evaluating project feasibility, and identifying potential barriers, and learn about “futures literacy,” its importance, and examples to promote foresight within their teams. Mini-case studies of change management challenges at Harvard GSE and Bentley will include strategies for overcoming resource scarcity and launching online non-degree programs with external partners. CUNY SPS will share enrollment growth, expansion of online curricula, improved retention, and better fiscal management achieved through collaborative innovation and cross-divisional effort and strategic business approaches. Attendees will learn strategies for assessing institutional performance, leveraging talent and resources, and guiding better competitive performance. They will leave with specific steps for influencing project success and driving organizational transformation.
- Suzanne Dove, Bentley University
- Lisa Braverman, City University of New York
- Lucas Sifuentes, City University of New York
- Prerna Dar, City University of New York
- Moderator: Kelley Brandt, Boise State University
Update on AI Today and Discussion of AI's Role in the Rest of 2025
Plaza Ballroom D | Online Administration | Foundational
Join this panel of senior leaders for a strategic briefing of the state of AI in higher education, which will include an introduction to the new tool “eduAI Advisor GPT,” and the emerging AI applications in higher education. Following the brief update, panelists will discuss the rollout of AI they see in the coming months of 2025. Topics will include synthetic students, AI agents as instructors, administrative advantages enabled by AI, and an upcoming book fostered by UPCEA, AI Applications in Online Higher Education Administration: Strategies for Maximizing Returns and Improving Outcomes, to be published by Routledge. Attendees will be encouraged to engage in discussions with the panel.
- Ray Schroeder, UPCEA
- Adam Fein, University of North Texas
- Kathleen Ives, UPCEA
- Bettyjo Bouchey, University of Vermont
- Moderator: Meredith Dennis, MindMax
Roundtable Presentations #2 (Plaza Ballroom BCEF)
In this session, attendees will have the opportunity to engage with up to two different topics during small-group, 30-minute, table-based guided discussion around a specific and timely topic, question, or issue. Roundtables are designed to provide space and time to important but particularly nuanced topics which deserve attention, and presenters will promote the sharing of thoughts, solutions, and questions among their respective table’s attendees.
Moderator: Laurel Hogue, University of Central Missouri
Retention Factors: Online Learner Analysis
Online Administration | Strategic | Tag: Learner Access, Policy
Retaining learners is of the up most importance to online and distance education organizations, especially in our current climate. What factors help us to know what learners will be retained at a higher rate and what learners will need extra support? Factors impacting student persistence do vary with student’s modality. The factors impacting online learners’ retention compared to learners’ taking in-person classes are varied in nature. There are multiple benefits to telling the story of online learners’ retention behavior from an academic institution’s perspective. Institutions can consider best management practices by identifying and assessing different metrices contributing to online learners’ retention behavior. Thus, an institution can improve its retention rate that leads to better student success by providing proper support and identifying at-risk students. Using machine learning algorithms and statistical analysis techniques, we are creating criterion and a set of predictors to help us serve our learners more fully and retain them at a higher rate.
- Alysha Tarantino, Colorado State University
- Rezwanul Parvez, Colorado State University Online
- Amy Quinn-Sparks, Colorado State University Online
Strategies and Best Practices to Build a Culture of Assessment Across the Student Lifecycle: The University of Pennsylvania’s Online BAAS Program
Online Administration | Applied
This session equips practitioners with the knowledge to create a robust culture of assessment with attention to program and career outcomes in online education. We will explore the process of developing and implementing a robust outcomes assessment process in the University of Pennsylvania’s Online Bachelor of Applied Arts and Sciences (BAAS) program. We share strategies to identify student goals and outcomes at different stages of their program, with special attention to student learning outcomes and career readiness. We also will share the overall approach our unit took to develop a robust assessment culture with strong staff participation and distributed leadership.
- Kristine Rabberman, University of Pennsylvania
- Kristin Sowden, University of Pennsylvania
At the Nexus of Online and Faculty Unions: What Have we Learned?
Online Administration | Strategic | Tag: Learner Access, Policy, Faculty, Graduate Education
Whether attendees are in a unionized environment or not, these online leaders will share their lessons learned around communication, transparency, and negotiation towards quality online education at their institutions.
- Bettyjo Bouchey, University of Vermont
- Kimberly Siegenthaler, City University of New York
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Internal Online Program Enablement: Next Generation Structures
Governor's Square 16 | Online Administration | Strategic | Tag: Policy, Graduate Education
For those of us providing internal online program “enablement” support across our institutions or systems, it’s clear the environment in which we operate will continue to evolve, just as external OPM constructs have recently morphed. Join our panel of presenters as they share what is working and what still challenges them as they provide internal online program administrative services and support. Attendees will network with others who have found success in funding internal capability expansion, and those who have recently transitioned to fee-for-service models with external OPMs. Attendees will enjoy small group interaction in topics including funding for innovative program launches, awareness marketing pitfalls to avoid, and quality standard adoption.
- Julie Thalman, University of Cincinnati
- Kim Siegenthaler, City University of New York
- Melissa Vito, University of Texas at San Antonio
- Moderator: Stacy Snow, Kennedy & Company
Stop & Share Presentations #2 (Plaza Ballroom BCEF)
Attendees are invited to stop in, mill about, and engage in these dynamic, demonstration-type conversations hosted by presenters ready to share ideas on a hot topic, best practice, or technological innovation.
Moderator: Amber O'Casey, Alamo Colleges District
The Next Generation Virtual Classroom: Bring Your LMS Content to Life
Online Administration | Applied
Learn from experts, including Georgia Tech, about advancing from course design to learner experience design with the new Canvas-Class integration. Gain insights into strategies used by Higher Education institutions to enhance online learning. Attendees will benefit from perspectives on innovative approaches and practical implementations shaping the future of online education.
- Clayton Coyne, Class Technologies
- Warren Goetzel, Georgia Institute of Technology
Going Mainstream: Leveraging ROI to Advance Perceptions of Online Learning at a Private Liberal Arts Institution
Online Administration | Applied | Tag: Faculty
Leveraging Vignare et. al’s (2019) return on investment (ROI) for digital learning framework, this session examines the growth of a Summer Online program at a private liberal arts university and its impact on advancing institutional perspectives on online learning. We consider the ROI of the program from the perspective of three key stakeholder groups: students, faculty, and colleges. Supported by quantitative and qualitative data gathered over 10 years, we argue that the tangible and intangible ROI for our key stakeholders has helped shift online learning from the periphery to the mainstream at our institution.
- Sonia Howell, University of Notre Dame
Keeping the Main Thing the Main Thing
Online Administration | Strategic
The increased demand for online learning is a great thing for enrollment, but how do teams manage to keep up with a fixed budget and staff? You have to keep the main thing the main thing and learn to say "no" to anything that threatens to steal your focus. In this session, learn how the Online Learning team at the University of Louisville was able to exceed enrollment goals despite limited funds by influencing the online program approval process and redirecting resources (human and financial) to focus on online programs that have market demand and agree to meet quality standards.
- Kristen Brown, University of Louisville
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Establishing Best Practices for Data Driven Expansion of Online Programs to Address an Everchanging Market
Governor's Square 10 | Online Administration | Applied
This workshop provides a framework for online program development that brings stakeholders together for collaborative, informed, and data-driven decision making to build academic programming that meets the needs of learners, industry, and institutions. Our multifaceted approach to this workshop includes research, mission and value alignment, enrollment and financial projections, stakeholder engagement and feedback, student services alignment, and strategic program launch. This workshop allows participants to identify and discuss strategies for collaboration with academic partners across all areas, from faculty to administrators to support staff.
- Brittany Logue, Colorado State University
- Greg Weaver, Colorado State University
- Maurice Ombogo, Colorado State University
- Moderator: Amber Smallwood, Univrersity of North Texas Health Center
One Campus, Many Paths: A Collaborative Approach to Student Integration
Governor's Square 15 | Online Administration | Strategic | Tag: Policy, Faculty, Graduate Education
Collaboration across functional areas is essential for achieving our goals, particularly in adapting opportunities to support online students and enhancing efforts to attract and retain them, regardless of degree path. In an upcoming joint presentation by two institutions, we will share a collaborative model for onboarding programs, focusing on how to weave university culture into every student experience, irrespective of modality, highlighting narratives unique to each institution. As we navigate credit and noncredit pathways, legacy systems can hinder the student experience. We will also highlight efforts to foster collaboration and break down silos, creating an integrated onboarding experience that meets the needs of today’s lifelong learners and supports their diverse educational journeys.
- Patty Milner, University of Arkansas
- Eve Canty, University of Arkansas
- Natalie Wittmann, Ohio University
- Kathy Wilson, Ohio University
- Moderator: Robyn Hammontree, Noodle
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