The annual UPCEA Marketing and Enrollment Management Seminar is the premier event for leaders and practitioners responsible for professional, continuing, and online education marketing and enrollment management at colleges and universities around the world. For over 25 years, the UPCEA seminar has drawn professionals from institutions of all sizes to showcase thought leadership in our field and to explore trends in adult student recruitment and retention. Designed for both senior leaders and practitioners, the seminar offers high level, strategically-focused presentations as well as sessions which spotlight the tactical components of marketing and enrollment management in today’s higher education landscape.
Attendance: 300-400
Exhibitors: 30-35 tabletop exhibits
| Registration Type | Price |
| Member | $2,600 |
| Non-Member | $3,900 |
Special Exhibit Discounts for Corporate Members
National conferences: Participate in two or more and receive 10% off of the total
For a full list of conferences click here.
Audience
Download the Sponsor and Exhibitor Prospectus for a historical review of our attendee's job titles by event. UPCEA member institutions represent a variety of continuing and online education units — large and small, credit and noncredit programs, traditional and online courses and degrees, certificate programs and outreach efforts to build access for nontraditional students. UPCEA’s core audience includes:
Your Exhibit Package Includes:
Participate with attendees and learn first-hand about the challenges, strategies and new developments at their institutions.
Dedicated time in the exhibit hall for networking with attendees.
UPCEA will send out a communication to all attendees one week prior to the event that highlights exhibitors, exhibit hall activities and conference sponsors.
Each exhibit package includes (1) 6-foot draped table and (2) chairs.
Exhibitor Handbook with additional information on hall hours, hotel and shipping information coming soon!
Customized Sponsorship Options
UPCEA is open to customized options to help you reach your goal and build brand awareness. Each option includes pre-, post- and onsite visibility on the event website, in the conference program, and on signage. Contact Kimberly Zaski, kzaski@upcea.edu, for information.
Options include, but are not limited to:
Corporate Membership
We invite you to learn more about UPCEA and take advantage of the benefits afforded the corporate community. Contact Kimberly Zaski, kzaski@upcea.edu to learn more.
Cancellation of Booth Space
All requests to cancel a booth space must be made in writing to Kimberly Zaski at kzaski@upcea.edu. If an exhibitor places a cancellation, the following shall apply:
The association has gone to great lengths and expense to negotiate and contract for a reduced room rate at conference hotels. That rate is based upon the projected attendance at the meeting. If corporate member and nonmember attendees elect to stay at other hotels, it subjects the association to attrition penalties that can cause significant financial loss to the association. We count on our corporate community to support the association, and one of the ways to do that is to honor our efforts to secure a sufficiently large room block at a reduced rate at a first class hotel/conference venue.
For these reasons, corporate member and nonmember attendees are prohibited from holding any meetings (briefings, seminars, etc.) within a 25-mile radius, targeting professional, continuing, and online leaders in higher education during the scheduled hours of UPCEA events unless otherwise negotiated and scheduled with and by UPCEA. Any such meeting occurring within 36 hours before or after the UPCEA conference must be coordinated with UPCEA and, space permitting, be held at the conference hotel. This policy helps ensure that the association’s contracted obligations to the hotel for guest rooms and food and beverage minimums are met, which is essential for the financial health of the association and its members. If UPCEA cannot find space for the corporate member or nonmember attendee’s event at the contracted hotel, we will work to help find alternative space. In no circumstances, however, is it permissible for a corporate member or nonmember attendee to contract a separate hotel block, either at the conference hotel or elsewhere.
UPCEA reserves the right to prohibit corporate member and nonmember attendees who violate this policy from exhibiting or participating at UPCEA events.
If you encounter any errors or need assistance with your registration, please contact us at 202-659-3130 or bkaiser@upcea.edu.